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Insights & results

Practical guides on AI automation and custom software, plus the real projects behind our work.

Vibe coding represented by cyan shoots growing into a plant in a wildflower meadow
AI & Automation·8 min read

What is vibe coding? From prompt to working app

What is vibe coding? See how Lovable, Bolt and Cursor work, and what needs checking before a prototype becomes business software. Read the guide.

Remo Vloet

AI specialist & Partner

Microsoft Copilot Studio or custom development, a cyan Copilot symbol and light seeds on flowering hills
AI & Automation·7 min read

Microsoft Copilot Studio or a custom AI agent?

Microsoft Copilot Studio or a custom agent? Compare management, credits, connections and control. Learn how to test the choice with a real task.

Remo Vloet

AI specialist & Partner

An ERP system represented by connected stone modules with cyan joints on a mountain slope
Custom Software·10 min read

What is an ERP system? Meaning and examples

What is an ERP system and do you need one? Explore examples, ERP versus CRM, and when standard software or a custom extension makes sense.

Reno Toonen

Cybersecurity & CTO

Bag of Dreams: a round in the game, with the game's logo above it

Bag of Dreams

International

Games

Bag of Dreams: a cozy roguelike card game, built from concept to release on Steam by two of the owners of TopDevs.

Roguelite deckbuilder

Genre

March 2026

Release

Read case study
Castle of Blackwater: a round in the castle, with the game's logo above it

Castle of Blackwater

International

Games / Web3

Castle of Blackwater: a multiplayer social deduction game, built from first sketch to worldwide launch on Steam by two of the owners of TopDevs.

Up to 10

Players per round

91% positive

Steam reviews

Read case study
The Fair Play Collective homepage: members orbiting the logo

Fair Play Collective

International

Web3 gaming

Fair Play Collective: logo, identity, design and an animated website for a partnership in Web3 gaming.

Brand, design and site

Made

Home, blog and article

Pages

Read case study
Rebuilt view of the TalentBaas CRM on a display: the list of applicants and their status in the AI screening

TalentBaas

Netherlands

Recruitment marketing, hospitality

TalentBaas: a custom CRM with its own integrations. Applications from Meta ads arrive directly and an AI agent qualifies them over WhatsApp.

Meta ads + WhatsApp

Channel

AI agent

Qualification

Read case study
Usere on the pitch at N.E.C. Nijmegen, holding the club shirt

Usere

Netherlands

Marketing SaaS

Usere: an existing marketing platform taken over from Centric and extended with a content calendar, an AI image studio and a completely new design.

Whole application

Taken over

.NET 10 on Azure

Platform

Read case study
What is an API, cyan roots connect a rocky hill and a grassy hill in an alpine landscape
Custom Software·7 min read

What is an API? A guide for software buyers

What is an API, and what can it do? Understand requests, access and the difference from an integration. Find out what to ask your supplier.

Reno Toonen

Cybersecurity & CTO

Copilot vs ChatGPT, two cyan symbols on equal hills in a wildflower meadow with a forked path
AI & Automation·9 min read

Copilot vs ChatGPT: which fits your business?

Copilot vs ChatGPT for business: compare costs, access to work files and management. Learn how to test both and when a custom AI solution makes sense.

Remo Vloet

AI specialist & Partner

Power Apps versus custom software, alpine hills with a cyan forked path linking a platform symbol and building blocks
Custom Software·10 min read

Power Apps vs custom software: what fits?

Power Apps or custom software? Compare licensing, data limits, maintenance and users. Find out what to test before committing to a development project.

Reno Toonen

Cybersecurity & CTO

AI Act for SMEs, cyan plant shoots with a supporting arc in a sunny wildflower meadow
AI & Automation·9 min read

AI Act for SMEs: what applies now? (2026)

The EU AI Act for Dutch SMEs after the 2026 amendment: roles, risks, transparency and practical checks. Assess what applies to your application.

Remo Vloet

AI specialist & Partner

Comparing software developers, two mountain paths with a subtle cyan trail marker
Custom Software·10 min read

Dutch software developers: shortlist (2026)

Compare five Dutch software developers by approach, proposed team, scope and support. Use a transparent shortlist to assess your project options.

Reno Toonen

Cybersecurity & CTO

Software for municipalities, modular cyan blocks built like terraces into a mountainside around a larger existing base
Custom Software·7 min read

Software for municipalities: buy or build?

Explore the Dutch municipal software landscape, Common Ground, and the choice between standard packages, integrations and custom components.

Reno Toonen

Cybersecurity & CTO

Rebuilding software, a cyan terraced hillside of modular blocks rising from a mountain meadow, as an image of existing software rebuilt on a modern foundation
Custom Software·7 min read

Rebuilding software: when it pays off and how

Rebuilding software starts with deciding what to retain. Compare maintenance, rebuilding and packages, then plan costs, migration and handover.

Reno Toonen

Cybersecurity & CTO

Twinfield integration, glowing cyan roots connecting two different systems into one
AI & Automation·6 min read

Twinfield integration: options, API and costs

Connecting Twinfield to a webshop, CRM or other software? Learn how SOAP and OAuth work and compare existing connectors with custom development.

Remo Vloet

AI specialist & Partner

Custom CRM, a cyan terraced hillside of modular blocks rising from a mountain meadow, as an image of a CRM assembled around your own sales process
Custom Software·10 min read

Custom CRM: When It Pays Off and When a Standard CRM Is Smarter

A custom CRM means two things: having a CRM built from scratch, or configuring a standard CRM like HubSpot or Salesforce to fit your process. This honest decision guide explains the difference, when custom pays off, what it costs and how to start. No sales pitch.

Reno Toonen

Cybersecurity & CTO

Software escrow explained, a cyan protective dome over a small terraced block structure in a green mountain valley as an image of source code kept safely in escrow
Custom Software·7 min read

Software escrow: terms, testing and continuity

What does software escrow cover? Understand release, verification, SaaS and costs, and decide which continuity arrangements your application needs.

Reno Toonen

Cybersecurity & CTO

Moneybird integration, glowing cyan roots connecting two different systems into one
AI & Automation·6 min read

Moneybird integration: options, API and costs

Connecting Moneybird to your webshop or CRM? Compare existing connectors and custom work, with guidance on API access, tokens and maintenance.

Remo Vloet

AI specialist & Partner

Custom business software, a cyan terraced hillside of modular blocks rising from a mountain meadow, as an image of software assembled around a company's own processes
Custom Software·9 min read

Custom Business Software: When to Choose Custom Over Off-the-Shelf

Custom business software or an off-the-shelf package? An honest decision guide for SMEs: what custom means, when it pays off, which systems you build custom, what it costs and how to start. No sales pitch.

Reno Toonen

Cybersecurity & CTO

Building a quotation app, a terraced structure of modular cyan blocks rising from a mountain meadow, as an image for a custom quote app built block by block
Custom Software·11 min read

Building a quotation app: off-the-shelf software or custom? (2026)

Everything about building a quotation app: the difference between off-the-shelf quoting software and a custom quote app, when custom pays off, what it costs, which features matter and what to watch for. A practical decision guide for SMEs, without the sales pitch.

Reno Toonen

Cybersecurity & CTO

Construction software, modular cyan blocks built like terraces into a mountainside
Custom Software·7 min read

Construction software: package or custom build?

Construction software for estimating, planning and project records: compare packages, integrations and custom work. Find what fits your business.

Reno Toonen

Cybersecurity & CTO

Having a dashboard built, layered cyan data strata glowing as they rise from a mountain meadow, as an image of separate data sources coming together in one overview
Custom Software·10 min read

Having a Dashboard Built: Costs, Types and the Right Choice (2026)

Everything about having a dashboard built: the difference between a reporting dashboard (Power BI) and a custom application dashboard, what it costs, build it yourself or outsource, and what to watch out for. A practical choice guide for SMEs, without the sales pitch.

Reno Toonen

Cybersecurity & CTO

SnelStart integration, glowing cyan roots connecting two different systems into one
AI & Automation·5 min read

SnelStart integration: options, API and costs

Connecting SnelStart to your webshop or other software? Learn how API access works and compare existing connectors with custom development.

Remo Vloet

AI specialist & Partner

Exact Online integration, glowing cyan roots connecting two different systems into one
AI & Automation·6 min read

Exact Online integration: connectors and API

Exact Online integration with your shop, CRM or bank: compare ready-made connectors and custom API work. Check the costs and decisions involved.

Remo Vloet

AI specialist & Partner

Progressive web apps explained, cyan modular blocks in an alpine mountain landscape
Websites·7 min read

Progressive Web Apps: how they work and fit

Progressive Web Apps run in a browser and can offer app features. Compare a PWA, native app and website, including device support and limitations.

Joren Meylaerts

Product strategist & Co-Founder

Building a hospitality website, cyan modular blocks in an alpine mountain landscape
Websites·8 min read

Building a restaurant or hospitality website in 2026: costs and features

A hospitality website: what it costs, which features it really needs and whether to build or connect your reservations. Honest advice, no sales pitch, plus a free intro call.

Joren Meylaerts

Product strategist & Co-Founder

Connecting software, glowing cyan roots joining two different hills into one system
AI & Automation·7 min read

Connecting software: how systems work together

Connecting software lets systems exchange data. Compare existing connectors, automation and custom work, and assess what your process needs.

Remo Vloet

AI specialist & Partner

Having a portal built, a cyan gateway of light rising from a green mountain meadow, as an image of a secured online environment people log into
Custom Software·10 min read

Having a Portal Built: Types, Costs and Approach (2026)

What a portal is, which types exist (customer, employee, supplier and member portals), when it pays off, what it costs and how the build process works. A practical decision guide for SMEs, without the sales pitch.

Reno Toonen

Cybersecurity & CTO

Custom API integration, glowing cyan roots connecting two different hills into one system
AI & Automation·8 min read

API integration: what it is, what it costs and how to get one built

What is an API integration, what does it cost to have one built, and when is no-code or custom the smarter call? Fixed price, and you own the code.

Remo Vloet

AI specialist & Partner

What a Shopify website costs, rising terraces toward the mountain peak with cyan glow
Websites·6 min read

What does a Shopify website cost in 2026?

What does a Shopify website cost? Compare development, subscriptions, apps and payment processing. Use the worked example to assess your quote.

Joren Meylaerts

Product strategist & Co-Founder

Having a web application built, a cyan terraced hillside of modular blocks rising from a mountain meadow, as an image of custom software assembled step by step
Custom Software·11 min read

Web application development: the complete guide for SMBs (2026)

Web application development, or having one built? What a web application is, when you need one, how the project runs and how to pick the right partner. No sales pitch.

Reno Toonen

Cybersecurity & CTO

n8n with AI, a glowing cyan stream flowing through a green mountain landscape
AI & Automation·10 min read

n8n AI: build workflows and agents

What is n8n AI and how do you build smart workflows and AI agents with it? A practical SMB guide: use cases, models, cost and GDPR. Book a free intake.

Remo Vloet

AI specialist & Partner

What a WordPress website costs, a terraced meadow rising toward the peak with cyan glow
Websites·7 min read

WordPress website costs: build and maintenance

WordPress website costs explained: compare the build, hosting, plugins and maintenance. Learn how to assess quotes with the same scope.

Joren Meylaerts

Product strategist & Co-Founder

What a webshop costs, a terraced meadow rising toward the peak with cyan glow
Websites·9 min read

What does a webshop cost in 2026? An honest price guide

What does a webshop cost in 2026? Honest prices per platform, with transaction fees, monthly costs and the real cost over 24 months.

Joren Meylaerts

Product strategist & Co-Founder

A website for a freelancer (zzp), a single glowing cyan beacon in an alpine mountain meadow
Websites·8 min read

Website for freelancers (zzp) in 2026

A website as a freelancer (zzp): what it costs, which route fits you and how to avoid lock-in. Honest advice, no sales pitch, plus a free intro call.

Joren Meylaerts

Product strategist & Co-Founder

AI consultancy, a glowing cyan light-path winding up through a green mountain landscape toward the peak
AI & Automation·7 min read

AI consultant: role, approach and costs

What does an AI consultant do, and when does advice help? Compare scope, tests, costs, independent advice and suppliers that also build.

Remo Vloet

AI specialist & Partner

Web app development cost, a cyan terraced mountain slope rising toward a peak, symbolising cost rising with scope
Custom Software·9 min read

Web app development cost: price guide 2026

Web app development cost in 2026, broken down by type, by component and by year. Plus how a web application differs from a website and an app, and how to keep the bill down.

Reno Toonen

Cybersecurity & CTO

SaaS development cost, a cyan terraced mountain slope with rising tiers climbing toward a peak under a soft cyan sunrise
Custom Software·9 min read

SaaS development cost: price guide 2026

SaaS development cost in 2026, broken down by phase, by building block and by month of running costs. Plus how to start smart. Book a free intake call.

Reno Toonen

Cybersecurity & CTO

Having an app built, a cyan terraced mountain structure of modular blocks rising toward the peak
Custom Software·7 min read

App development: cost, types and process

App development costs depend on scope and platform. Compare native, cross-platform and web apps, then learn what to check in a quote.

Reno Toonen

Cybersecurity & CTO

AI agent cost, several glowing cyan orbs resting across a green mountain landscape
AI & Automation·7 min read

AI agent costs: how to build a budget

What does an AI agent cost? Budget for development, model usage, maintenance and human review, with a token example and questions for suppliers.

Remo Vloet

AI specialist & Partner

Off-the-shelf versus custom software, two equal cyan mountain hills joined by a glowing cyan bridge
Custom Software·7 min read

AFAS vs custom software: which approach fits?

AFAS or custom software? Assess configuration, integrations and maintenance using your own process. Compare costs without assuming a break-even year.

Reno Toonen

Cybersecurity & CTO

The Simply website on a laptop: the AI-native ATS and CRM for recruitment agencies, built by the team behind TopDevs

Simply

International

Recruitment SaaS

Simply: the AI-native ATS and CRM for recruitment agencies, built from data model to hosting by the people behind TopDevs.

Thousands of recruiters

Usage

.NET 10, AI-native

Platform

Read case study
The TopDevs team in a meeting around the table
Websites·10 min read

Custom website development: a buyer's guide

Custom website development: learn when a template is enough, what a bespoke build involves and how to agree costs, ownership and ongoing support.

Joren Meylaerts

Product strategist & Co-Founder

Mastone real-estate platform built by TopDevs

Mastone

Netherlands

Real estate

Mastone: a property platform with WWS calculations, online brochures and separate access for the team and investors.

100+ rules

Complexity

Full platform

Type

Read case study
TopDevs colleagues at the office coffee machine
AI & Automation·9 min read

AI automation for SMBs: examples and first steps

AI automation for SMBs: see which tasks suit automation, what affects the cost and where people need to stay involved. Find your starting point.

Remo Vloet

AI specialist & Partner

Two TopDevs colleagues reviewing a design together
Custom Software·8 min read

Custom software for SMBs: a practical guide

Considering custom software? Learn how to agree scope, budget, delivery and maintenance, and decide whether a custom build fits your business.

Reno Toonen

Cybersecurity & CTO

BBS Advocaten, an automated legal content pipeline built by TopDevs

BBS Advocaten

Netherlands

Legal

BBS Advocaten: turning court decisions and uploaded PDFs into blogs, summaries and social posts in the firm's style.

5+ hrs/week

Time saved

10x more content

Output

Read case study
What a website costs, a terraced meadow rising toward the peak with cyan glow
Websites·11 min read

What does a custom website cost in 2026? An honest price guide per type

What does a custom website cost in 2026? Honest prices per type of site, with one-time investment, lead time, monthly costs and the real cost over 24 months.

Joren Meylaerts

Product strategist & Co-Founder

The Hotel De Bungelaer website on a laptop, a custom hospitality site built by TopDevs and Aery

De Bungelaer

Netherlands

Hospitality / Hotel & restaurant

A bespoke luxury hospitality site in three languages, with room and restaurant booking built straight into the experience.

NL · EN · DE

Languages

Rooms + restaurant

Bookings

Read case study
Zapier vs Make vs n8n, comparison of automation tools for SMBs
AI & Automation·6 min read

Zapier vs Make vs n8n: which tool fits?

Compare Zapier, Make and n8n on usage, integrations and hosting. Test the same workflow and include maintenance and error handling in your decision.

Remo Vloet

AI specialist & Partner

WordPress vs custom vs headless, three equal hills joined by a cyan light-bridge with a three-way fork
Websites·6 min read

WordPress vs custom vs headless: what fits?

WordPress, custom development and headless can coexist. Compare content management, presentation, costs and handover against your website brief.

Joren Meylaerts

Product strategist & Co-Founder

Planit AI, semantic search over a UK planning corpus, built by TopDevs

Planit Consulting

United Kingdom

Planning consultancy

Planit Consulting: AI search across planning documents, with answers that point back to their original sources.

18,429

Documents

95,592

Chunks

Read case study
MVP development approach and phases for SMBs
Custom Software·9 min read

Having an MVP built for SMBs: approach, phases and costs (2026)

Practical guide for SMB founders. What is an MVP, when do you pick this route, what does it cost, which phases do you go through and which features belong in a first version.

Reno Toonen

Cybersecurity & CTO

Custom software costs in 2026 for SMBs, honest price guide
Custom Software·7 min read

Custom software costs: budgeting for SMBs

What affects custom software costs? Compare development, maintenance and changes, and build a budget around the scope of your project.

Reno Toonen

Cybersecurity & CTO

The Quantum Life app on a phone held in a hand, a meditation and wellbeing app built by TopDevs and Aery

Quantum Life

International

Wellness / Meditation app

Quantum Life: a Flutter app for iOS and Android, with personal meditations, lessons and a connected web portal.

10,000+ daily

Peak users

€100k+ revenue

Launch day

Read case study
No-code versus custom automation, decision diagram for SMBs
AI & Automation·8 min read

No-code or custom automation: how do you choose?

No-code or custom automation? Compare business rules, usage, error recovery and maintenance. Test the same process to find the approach that fits.

Remo Vloet

AI specialist & Partner

Hidden costs of cheap websites, cyan strata beneath the grassy surface of a hillside
Websites·11 min read

The hidden costs of cheap websites: what a 500-euro site really costs you (2026)

The hidden costs of cheap websites add up over three years: lost conversions, vendor lock-in, plugin bloat, weak SEO and a rebuild you never budgeted for.

Joren Meylaerts

Product strategist & Co-Founder

The GameChef website on a tablet: a browser-based AI game engine built by TopDevs

GameChef

International

Game development / AI SaaS

GameChef: a browser game editor combining visual scene editing with AI tools for code, artwork and sound.

Visual and AI tools

Editing

Code · Art · Sound

Channels

Read case study
Headless CMS comparison Strapi Payload Sanity for SMBs
Custom Software·5 min read

Strapi vs Payload vs Sanity: which CMS fits?

Compare Strapi, Payload, Sanity and Storyblok for editing, hosting and maintenance. See what the end of Strapi 4 support means for your choice.

Reno Toonen

Cybersecurity & CTO

AI agents vs chatbots, comparison for SMBs
AI & Automation·10 min read

What is an AI agent? And how it differs from a chatbot (2026)

What is an AI agent, and what are AI agents exactly? Honestly explained for SMBs: the difference from a chatbot, what it costs, and which one you pick when.

Remo Vloet

AI specialist & Partner

The team of Peters Bouwkundig Adviesbureau, the firm TopDevs built building-inspection software for

Peters Bouwkundig Adviesbureau

Netherlands

Building inspection / Construction

Peters Bouwkundig Adviesbureau: record inspection findings on a tablet, review them at the office and generate an advice report and invoice.

Tablet-first

Device

Report + invoice

Output

Read case study
Astro and Next.js vs WordPress, two equal hills with a faster cyan light-bridge between them
Websites·6 min read

Astro vs WordPress vs Next.js: which fits?

Astro vs WordPress and Next.js: compare speed, content editing, hosting and upkeep. Choose the approach that fits your website and team.

Joren Meylaerts

Product strategist & Co-Founder

Calculating workflow automation ROI, formula and examples for SMBs
AI & Automation·11 min read

Calculating workflow automation ROI: the formula + 3 examples (2026)

Calculate workflow automation ROI for your SMB. The formula, three worked examples and the typical pitfalls. Concrete, with numbers, ten minute read.

Remo Vloet

AI specialist & Partner

E-commerce analytics and automation dashboard built by TopDevs

E-commerce scale-up

Europe

E-commerce / Analytics

One live source of truth across fragmented e-commerce data, plus automated, review-ready KPI reports.

6+ integrated

Sources

PDF · Excel · PPT

Outputs

Read case study
Web app, SaaS or custom platform choice for SMBs
Custom Software·8 min read

Web app, SaaS or custom: which route fits?

Web app, SaaS or custom software? Understand the difference and compare an existing product, an addition and custom development on tasks, upkeep and cost.

Reno Toonen

Cybersecurity & CTO

WordPress vs Webflow vs Wix vs Shopify, a row of four equal hills joined by cyan light-bridges
Websites·6 min read

WordPress vs Webflow vs Wix vs Shopify (2026)

WordPress vs Webflow, Wix and Shopify: compare editing, design, e-commerce and ownership. Find the right fit for your business.

Joren Meylaerts

Product strategist & Co-Founder

n8n self-hosted versus managed hosting, comparison for SMBs
AI & Automation·5 min read

n8n self-hosted or managed: what fits?

Self-host n8n, use Cloud or choose managed hosting? Compare costs, licences, data flows and maintenance for the same workflow.

Remo Vloet

AI specialist & Partner

Airtable Notion versus custom platform comparison for SMBs
Custom Software·5 min read

Airtable vs Notion vs custom: what fits?

Compare Airtable, Notion and a custom platform for workflows, maintenance and limits. Find out what to test before deciding to switch.

Reno Toonen

Cybersecurity & CTO

Website speed and Core Web Vitals, a swift cyan light-streak racing across the meadow
Websites·12 min read

How to improve website speed in 2026: Core Web Vitals without the jargon

How to improve website speed, explained plainly: what Core Web Vitals are, why load time drives conversion and ranking, what makes sites slow, and a checklist to fix it.

Joren Meylaerts

Product strategist & Co-Founder

AI automation examples for SMBs, 15 use cases per sector
AI & Automation·13 min read

15 AI automation examples for SMBs that actually work (2026)

15 concrete AI automation examples for Dutch SMBs, with euro amounts, time savings and tools per sector. Law firms, recruitment, real estate, accountancy and e-commerce.

Remo Vloet

AI specialist & Partner

Software agency versus freelance developer choice for SMBs
Custom Software·11 min read

Software agency vs freelance developer: what fits your SMB project? (2026)

When do you pick a freelance developer and when a software agency for your SMB project? Honest comparison on cost, risk, capacity and ownership.

Reno Toonen

Cybersecurity & CTO

Website ownership without lock-in, a rooted cyan block structure anchored into a hillside
Websites·11 min read

Website ownership and no lock-in: do you actually own your site? (2026)

Website ownership broken into four layers: domain, hosting, code and content, plus the builder lock-in traps of Wix and Squarespace and a checklist you demand up front.

Joren Meylaerts

Product strategist & Co-Founder

Code ownership and vendor lock-in explained for SMBs
Custom Software·7 min read

Code ownership: how to avoid vendor lock-in

What does code ownership mean for your software? Check the rights, access and documentation you need to be able to change suppliers later.

Reno Toonen

Cybersecurity & CTO

Business process automation checklist, steps for SMBs
AI & Automation·10 min read

Automating business processes: the SMB checklist (2026)

Automating business processes? A practical SMB checklist with 5 suitability criteria, 7 documentation points, 8 questions for your partner and 5 pitfalls. Tick it off yourself.

Remo Vloet

AI specialist & Partner

Website project checklist and brief, cyan stepping-stones leading step by step up the hillside
Websites·12 min read

Website project checklist: how to brief a web agency (2026)

A practical website project checklist plus how to write a brief that gets accurate quotes. Goals, content, functionality, budget and who decides, all in one place.

Joren Meylaerts

Product strategist & Co-Founder

Building an AI agent over own data, RAG architecture for SMBs
AI & Automation·8 min read

AI agents with your own data: how RAG works

Build an AI agent using your own data. Learn how retrieval, source citations and access control work, and what to test before launch.

Remo Vloet

AI specialist & Partner

Client portal examples for SMBs
Custom Software·7 min read

Client portals: examples, costs and approach

A client portal gives customers access to documents and case updates. Explore examples, costs, security and the steps towards a useful portal.

Reno Toonen

Cybersecurity & CTO

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